As a huge Miffy fan it was an honour to create Buttercup, a stationery and giftware range for Blueprint Collections. Briefed to create a soft collection using flowers and targeted primarily towards Gen Z, I delved into a world of ditsy florals, plush appliqués and vibrant pastels.

​

Project included:

• Creating initial patterns, compositions and colour palette

• Designing and visualising products

• Artworking products

​