Logo and packaging design for Claws, a false nails company specialising in US college collaborations. Playing on the connotations of the name, I sharpened the edges of the typography and created a ripped tiger claw graphic for the packaging. I also introduced a glossy effect to the type to reflect the sleek, polished finish of the nails, contrasting this with a gritty gradient and bold claw mark for a design that feels both clean and edgy.

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Project included:

• Designing typographic logo, and adding glossy effect in Photoshop

• Creating a gritty gradient and tiger claw graphic

• Mocking up packaging for AU Tigers

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