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Portfolio

MOFUSAND

Sophie (SBC) and I recently worked on Sushi Meow for Mofusand, blending the charm of playful felines with the colourful appeal of Japanese food culture. The collection features adorable cats dresses as a variety of sushi favourites, with playful slogans, scattered cherry blossom motifs, and dynamic offbeat placements used to create a lighthearted and engaging visual language that feels both fun and contemporary.

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Project included:

  • Creating patterns, compositions, badges and borders

  • Discovering Japanese culture and incorporating it into the design

  • Playing with slogans and word-play

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